Audi A3 Sportback eTron to Be Maker’s First Plugin Hybrid TheDetroitBureau com

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Audi A3 Sportback e-Tron to Be First Plug-in Hybrid

But be plenty to follow, with a plug-in also under

Audi s A3 e-tron will be the first of a planned assortment of to come from the maker.

automaker Audi has taken the step in what it promises be a major commitment to plug-in powertrain technology.

The new Audi A3 e-tron making its public at this week’s Geneva Show is being billed as the in a procession of clean, high-mileage the Volkswagen AG luxury subsidiary to roll out over the coming It marks a shift away Audi’s earlier interest in battery-electric technology, company insisting plug-ins better the needs of today’s motorists.

Power to the People!

Using the sporty of the compact Audi A3 styles, the new e-tron offers power of two hearts,” proclaimed Stadler, Audi’s CEO, a Geneva news conference. a 150-horsepower turbocharged 1.4-liter gasoline engine paired a 100-horsepower electric motor.


Audi CEO Rupert Stalder the A3 e-Tron.

The system’s 8.8 kilowatt-hour powerpack will yield more than 30 miles of in electric-only mode – about 20% than the Chevrolet Volt but than twice as much as the Prius plug-in. In conventional mode, however, range a single tank of fuel to around 600 miles. The maker yet issued a final fuel-economy but it claims the plug-in wagon produce as little as 35 grams of CO2 per or barely a third of the current emissions target.

Charging, takes as little as 2.5 hours a 240-volt quick charger, revealed. Audi doesn’t the super-fast 480-volt DC system, Tesla’s so-called “Supercharger because of the potential to reduce life.

Audi has been working on its strategy for about a half first showing off a pure version of its R8 supercar in late It wasn’t alone, Mercedes-Benz with a battery-powered variant of the SLS that is just now going on

But while Heinz Hollerweger, AG’s head of technical calls the R8 an important “learning he quickly became convinced “battery-only vehicles give up too in range” to appeal to more a narrow niche audience.

On the hand, he said, during a following Audi’s Geneva conference, “I’m convinced” plug-ins, by effectively overcoming the range issue, will become much more

When General Motors developing the Volt its research the majority of commuters would more than enough power to handle a typical drive. Audi expects the same with the e-Tron. But for the vacation or weekend drive, won’t have to worry limited range – or the lack of a charging infrastructure, something the industry’s biggest EV proponents, Nissan/Renault CEO Carlos Ghosn being a serious challenge.

The push for electrification is driven by a of factors. There is a growing interest in environmentally friendly but there also is the rapid of emissions standards.  Not only do like Audi face mileage mandates in the U.S. and CO2 rules in Europe, but a number of are considering rules that ban motorists operating on internal power from entering cities.

Audi g-tron

The A3 e-Tron permits a to select when to choose hybrid or battery mode so, for a commuter might wait reaching a downtown London or to go into fully electric

There are some downsides, the of two sophisticated drive systems significantly to vehicle cost. is hoping that its more buyers will be more to accept that premium to customers considering more models like the Chevrolet

That’s a big bet but a critical one considering, “We to add one more (plug-in) per year,” Hollerweger.

The maker is also at even more fuel-efficient such as a diesel-electric plug-in, the technical chief confirmed, “We are It will almost certainly a different approach than the drivetrain going into Volkswagen AG’s new VW XL1, a new model that it claims deliver over 260 mpg.

At the challenge is balancing mileage and low against sporty performance.  The news for the maker is that motors are actually quite producing almost instant which is what gives a that instant launch Of course, there is a trade-off aggressive acceleration and battery

The fact that you can tune an drive system to balance and fuel economy is something works particularly well in the empire, with its 12 different Each will take a different approach but most, if not will be adding plug-ins the next few years, even Bentley, which confirmed it have an optional PHEV for the new SUV it will launch in 2015.

In exclusive offerings, these be volume cars” promised Hackenberg, the VWAG board overseeing technical development.

And will not be limited to select The Audi A3 e-Tron will go on for 2014 in Europe and a U.S. will follow, according to though likely in a sedan, than the Sportback body.

This entry was posted on March 7th, 2013 at and is under Automobiles. You can follow any to this entry through the RSS 2.0 Both comments and pings are closed.

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