BMW launches all electric car sharing DriveNow in San Francisco Torque News

27 Фев 2014 | Author: | Комментарии к записи BMW launches all electric car sharing DriveNow in San Francisco Torque News отключены
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BMW launches all electric car sharing, in San Francisco

BMW s DriveNow premium car service has launched in the U.S. in San Francisco with 70 BMW ActiveE cars available for short-term

Some car makers, like are looking at the future of crowded centers with tight restrictions, and are looking at repositioning as mobility service providers. is, the automakers product/service is mobility and the of an automobile is only one way to provide to customers. In that vein, BMW is its DriveNow program in America in San Francisco with a fleet of 70

DriveNow is a premium car sharing and is coupled with a mobile solution, ParkNow.

The DriveNow in San Francisco consists of 70 ActiveE’s, prototype all electric zero car. In January the company leasing ActiveE’s to 700 Electronaut’s the U.S.. including many in the SF Bay The ActiveE is built on the BMW series 1 making it a two-door coupe, seating for four, and a full in the rear.

The 32 kilowatt-hour battery provides a 100 mile range, and the 125 (170 horsepower) motor maximum torque of 250 Nm / 184 lb-ft and times of around 8 seconds.

Customers in the DriveNow program with the DriveNow website, use that website or a smart app to reserve a car. The car is picked up at a station, and can be returned to a different station. Joining requires a activation fee, and then car costs $12 for the first 30 minutes of and $0.32 for every additional

Current DriveNow stations are in San near the Oakland Airport, other stations planned at the San Airport and in Palo Alto.

The has a partnership with Coulomb to provide charging services the ChargePoint network. Charging this program is free at any station.

DriveNow is the first car sharing to utilize highly-efficient premium and comprehensive service and BMW describes it as a mobility concept that top-quality vehicles and service simple, flexible usage. The began in Germany in 2011 as a venture between BMW and the car rental Sixt AG. There are over DriveNow members and the program is today in Munich, Berlin and and soon in Cologne.

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A companion ParkNow, is being launched in San as well. In this service a car can use the ParkNow smart phone app to and reserve a parking space. are 14 ParkNow locations being in San Francisco today.

Both DriveNow and ParkNow are under the BMW i brand. This is leading BMW’s strategic towards sustainable transportation, and two new vehicles, the BMW i3 and i8, which BMW intends to in 2013 and 2014. They be BMW’s first first vehicles specially built electric engine and electric drive train.

Car sharing of all stripes share a common set of Under the existing model of car ownership, our cars sit unused for 20 or more a day. This can be as an under-utilized asset, and car sharing are a way to make better use of that

At the individual level rather undergo the expense of car ownership, the of a car sharing program is on-demand-access one only pays for the amount of car one truly needs. For the right set of it could save someone a lot of

Ian Robertson, Member of the Board of of BMW AG, responsible for BMW Sales and Marketing: BMW Group not only manufactures automobiles, but also develops a of services to meet the growing for flexible mobility solutions in areas. The launch of DriveNow and in San Francisco and other cities is of our commitment to the development of new mobility which will reduce the of pollutant emissions and traffic and improve quality of life for

DriveNow website:


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