BMW at the Shanghai Auto Show 2013

16 Июн 2014 | Author: | Комментарии к записи BMW at the Shanghai Auto Show 2013 отключены
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BMW at the Shanghai Auto Show

BMW Group Press Conference at Shanghai 2013, speeches of members Dr. Herbert Diess and Dr. Ian and Karsten Engel, CEO of China

Mr. Engel:

Good morning! was a great year for the BMW Group in we sold more BMWs and here than ever Our sales and service network to expand as well.

Today we more than 370 authorized BMW here and I am excited to announce we will also be growing the of BMW Motorrad in China.

BMW s strong goes hand in hand our growing commitment to this A decade ago, we established our presence in China. Since we have invested 1.5 billion in our production facilities with our venture partner, Brilliance and our close cooperation with BBA

Just last week, we announced ZINORO, a new car brand for the Chinese market. Underpinning BMW s in China is not only our strategy through the BBA joint venture, but our exclusive partnership with Automotive.

Returning to the BMW brand, we opened our new BMW Brand Experience Shanghai. It showcases the past, and future of BMW. Along our growing business success, we our commitment to corporate social should increase as well.

This is why we support social through the BMW Warm Heart platform. This Fund is to a variety of activities from promotion to educational support in China.

To stay on the right towards achieving ongoing in China, the BMW Group remains on creating revolutionary, aesthetic, and vehicles. To tell you more our approach, please welcome the of Development at BMW AG, Dr. Herbert Diess.

Dr. Diess

Good morning, and gentlemen! You re looking at the future of mobility. These are still vehicles, but we are bringing series versions to the road later year.

With China s number of urban areas and the habits of customers here, country is a great place for The forthcoming BMW i3 and BMW i8 are revolutionary vehicles, around an electric power using Life / Drive

Life / Drive is an entirely new concept, making the i3 and i8 truly The Life module is a new way of creating the car s It is made out of carbon fiber — a for series production in the auto

The Drive module is made lightweight aluminum and it houses the The low center of gravity is ideal for and handling. With our Life / concept and powerful electric BMW i models deliver a new dimension of Driving Pleasure especially for areas.

Beyond the revolutionary themselves, the BMW Group is approaching mobility from a holistic This means striving to the BMW i value chain as sustainable as including:

A Hydro-electric powered making carbon fiber for the

A wind energy powered line; and

Assistance with charging options for our customers the BMW i


The BMW Group is rewriting the on sustainable mobility and BMW i is the first The BMW Group remains focused on the We are always working on new products for customers. At the same time, we aim to our customers more ways to Sheer Driving Pleasure This next vehicle out to do just that.

Here for its premiere: the BMW 3 Series Gran

Right away, it is clear: The Turismo combines the 3 Series s dynamics with the functionality of the 3 Touring. From the exterior you can see its roofline and a frameless greenhouse. Its dimensions give passengers a sense of space and plenty of

As well, the seating positions are allowing for a better view and entry and exit from the The new 3 Series Gran Turismo is very practical with 520 of cargo space and a wide-opening lid. It looks fantastic and it is functional — so the next question is: How it perform?

There is no doubt the 3 GT is made to be driven. With BMW Turbo Technology, the engines are powerful, cutting-edge, and efficient.

includes the BMW 335i GT with 306 Performance you can experience when the BMW 3 Gran Turismo comes to in mid June. Innovative concepts the new GT put BMW in the lead. In a moment, my colleague, Ian will tell you more our global success.

But first — to sure we stay out in front — is an new concept: Our next world

Dr. Ian Robertson

Good morning and gentlemen. I m delighted to be back in — especially with the BMW Group s strong sales in China. year s performance brought into 2013.

First quarter sales in China increased 8% year year with 86,000 sold from January up to the end of

Our performance in China, of course, a role in the BMW Group s balanced

BMW Brilliance Zinoro 1E

success. We delivered over vehicles to customers worldwide in the up to the end of March. This is our best first quarter in sales.

strong performance further that our balanced global is the right one.

Underpinning our success is the BMW Group s engineering and focus and we bring this into every vehicle the rare combination of creativity and

Time and again, we not only new concepts, but also develop new with truly innovative The most recent example is here celebrating its world in Shanghai, the BMW Concept X4.

Just its big brother — the BMW X6 — the Concept X4 represents the

Sports Activity Coupe in its With its low profile and dramatic you can see it has the DNA of a BMW Coupe — but the wide stance and build leave no doubt it s a BMW X

The unique character of the Concept X4 offers fresh interpretations of BMW s design language. You can see the Corona open up to visually connect the and kidney grill, creating a front presence. As your glide along the side you ll be drawn to the highly dynamic kink at the rear.

The new Concept X4 yet again that BMW is always ahead, offering our customers the emotional, innovative, and desirable available. This pioneering is also captured in the entire X of vehicles, which continue to set the

Even as it takes BMW s design a step forward, it s obvious the BMW

X4 is right at home with its After all, the BMW X Family of were the first and they in the lead when it comes to sportiness, and design.

Back in we were celebrating the launch of a new concept for premium vehicles: the BMW X5. The BMW made the bold decision to a new premium segment — the Sports Vehicle — and hasn t looked since.

A few years later, the BMW X3 was a as the first vehicle in its class. The global success of the X3 and the X5 convinced us the was ready for a powerful and dynamically vehicle like no other.

The result, in 2008, was the world s Sports Activity Coupe, the BMW X6.

a year later, the BMW X model continued growing from to

strength with the BMW X1. The proverb, favors the bold , fits the BMW X perfectly. To date, over 2.7 X models have been around the globe.

And today, one in new BMWs sold worldwide is an X With the BMW X4 available for delivery in I m confident this number grow.

BMW Brilliance Zinoro 1E
BMW Brilliance Zinoro 1E
BMW Brilliance Zinoro 1E
BMW Brilliance Zinoro 1E
BMW Brilliance Zinoro 1E
BMW Brilliance Zinoro 1E

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