Driving Innovation The CocaCola Company and Ford Unveil Ford …

20 Фев 2014 | Author: | Комментарии к записи Driving Innovation The CocaCola Company and Ford Unveil Ford … отключены
Ford Fusion Electric Cars

Driving Innovation: The Coca-Cola and Ford Unveil Ford Energi with PlantBottle Interior

ATLANTA and DEARBORN, Nov. 15, 2013 /PRNewswire/

PlantBottle Technology ‘ The Coca-Cola Company is applied for the time beyond PET packaging as of the interior fabric of a Ford Energi plug-in hybrid vehicle

The Fusion Energi vehicle uses PlantBottle for seat cushions, seat head restraints, door inserts and headliners

Fabric from PlantBottle Technology of up to 30 percent plant-based materials, the broad potential of two global icons to leverage renewable to help replace petroleum and fossil fuels used for PET fabric

The Coca-Cola Company and Motor Company (NYSE: F) are more sustainable design by on a first-ever interior fabric from the same renewable used to produce Coca-Cola’s Technology ‘ packaging.

The two today unveiled a Ford Energi plug-in hybrid with Coca-Cola PlantBottle interior fabric surfaces seat cushions, seat head restraints, door inserts and headliners. The research marks the first time Technology is applied beyond and affirms a joint commitment by two consumer icons to develop new products produced from materials.

By using PlantBottle Technology in a hybrid, Ford and Coca-Cola are the broad potential to leverage materials that help petroleum and other fossil reducing the overall environmental of future vehicles, said Viera. global director of and vehicle environmental matters at

The collaboration also demonstrates the influence that comes combining two of the most recognizable and brands in the world. The Cola-Cola and Ford Motor Company reach billions of consumers in than 200 countries on six continents.

The Fusion Energi research will be on display later month at the Los Angeles Auto

The idea behind the vehicle was last year when and Coca-Cola research teams together to explore innovation in more sustainable products. companies use PET, a durable, plastic also known as terephthalate, in a variety of products plastic bottles, fabrics and This provided a natural to bring together both and renewable technologies.

Since The Coca-Cola Company PlantBottle Technology to the market in as the first-ever recyclable PET plastic made partially from more than 18 billion packages have been in 28 countries resulting in more 400,000 barrels of oil saved. If interior fabrics were across the majority of U.S. models, it would displace 4 million pounds of petroleum-derived as well as save the equivalent of gallons of gasoline and 6,000 of oil.

This collaboration Ford demonstrates that Technology can be applied anywhere PET is traditionally used, but with a footprint on the planet, said Vitters. general manager, packaging platform, The Coca-Cola We are pleased to share this with Ford, and look to continuing to expand the application of Technology.

The PlantBottle-Fusion Energi initiative is encouraged by the World Wildlife which advises companies to for alternatives to fossil fuels.

The Company and Ford Motor partnership is a great example of how can help scale up positive to benefit the environment, said Simon. manager, business and packaging and material science, Wildlife Fund. This partnership is a great model for businesses to follow, and can have a impact on critical environmental

Building upon the success of Technology, Ford has been to produce the first-ever fiber can be woven into durable, PET fabric from PlantBottle Fusion Energi, a plug-in version of Ford’s global car, was determined to be the perfect on which to test out the material.

Energi is Ford’s most sedan. It boasts an EPA-rated range of up to 620 miles and can drive up to 21 in electric-only mode — could help save an estimated $6,850 in fuel compared with an average new car the course of five years. It the latest generation of SmartGauge ® EcoGuide, designed to monitor and driving behavior to improve efficiency and help drivers get the from their car.

PlantBottle Technology material builds on the current 2014 Fusion’s environmental innovations innovations that showcase a of more sustainable materials the car, including:

Sound-absorbing material equivalent to more two average-sized pairs of blue in the car’s carpet liner

equivalent to 38.9 clear-plastic recycled bottles in select Fusion models

About soybeans in the foam found in seat cushions. Today, uses soy foam in every built in North America. its first application in 2007, the use of soy by Ford has reduced petroleum by more than 5 million and carbon dioxide emissions by 20 pounds annually

About Ford Motor

Ford Motor Company, a automotive industry leader in Dearborn, Mich. manufactures or automobiles across six continents. about 180,000 employees and 65 worldwide, the company’s automotive include Ford and Lincoln . The provides financial services Ford Motor Credit For more information regarding and its products worldwide, please http://corporate.ford.com.

About The Coca-Cola

The Coca-Cola Company (NYSE: KO) is the largest beverage company, consumers with more 500 sparkling and still brands. Led by one of the world’s most valuable and brands, our Company’s portfolio 16 billion-dollar brands including Coke, Fanta, Sprite, Zero, vitaminwater, Powerade, Maid, Simply, Georgia and Del Globally, we are the No. 1 provider of sparkling ready-to-drink coffees, and juices and drinks.

Through the world’s beverage distribution system, in more than 200 countries our beverages at a rate of more 1.8 billion servings a day. an enduring commitment to building communities, our Company is focused on that reduce our environmental support active, healthy create a safe, inclusive environment for our associates, and enhance the development of the communities where we Together with our bottling we rank among the world’s top 10 employers with more 700,000 system associates.

For more information, visit Journey at www.coca-colacompany.com, follow us on at twitter.com/CocaColaCo, visit our blog, Unbottled, at www.coca-colablog.com or find us on at www.linkedin.com/company/the-coca-cola-company.

SOURCE Ford Company; The Coca-Cola Company


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