Infiniti Q50 (2013) e Q60 (2014) com motores Mercedes

15 Июн 2014 | Author: | Комментарии к записи Infiniti Q50 (2013) e Q60 (2014) com motores Mercedes отключены
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr

Infiniti Q50 (2013) e Q60 (2014) com motores Mercedes

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A poderб acabar.

Design nem apelativo, leque de motores pouco atrativo, falta de ao nнvel de motorizaзхes como com a Toyota-Lexus ou a Honda-Acura, uma gama de com lacunas, e uma estratйgia de markting tкm sido fatores mais do que para o fraco sucesso da especialmente em mercados fora dos

It may come as a surprise but the Infiniti Q50 sedan may have not made the it did at this year s Detroit Show in fact, the whole brand may have ceased to by now, according to Nissan president Andy Palmer. In an at the 2013 North American Auto Show in Detroit, told Wards Auto when he expressed his doubt whether the group would be off without Infiniti and its ho-hum CEO Carlos Ghosn challenged me and We don t have to do Infiniti, you can cancel it if you .

Despite Infiniti s ho-hum record, there is a good Palmer did not say yes : due to their high and margins, premium brands in nearly half the profits of the parent automakers.

In order to do so, they have to be successful. could see a brighter future for only if Nissan committed to do in the right way.

Infiniti has premium cars but, they re kind of discount , Palmer. And we ve been selling cars over a period of 23 with a Nissan-push mentality.

the mainstream and premium brands at a distance from each is not an easy task but VW has done so Audi.

Palmer figured if you can t beat or join them you can hire the man who made this In Audi s case, that man is de Nysschen.

De Nysschen was head of in the U.S. for seven years. that period, sales from 77,917 units in to 117,567 in 2011 and the brand the ranks of BMW and Mercedes-Benz as a bona-fide manufacturer.

Nissan s VP wanted the best man at ; but acknowledged that he wasn t to get him unless you ve got some reason for him to .

The deal included a joint with Daimler, relocating s global HQ to Hong Kong thus, closer to the Chinese and giving the green light to the Q50 and the JX

After becoming Infiniti on July 1st 2012, one of the first de Nysschen asked was for the previously global sales target of units annually to be pushed a year, from 2016 to

I need some time; I don t the volume pressure , he told What I ll give you ultimately is a brand. And somewhere, by developing a brand, you re not going to be disappointed by the and volume that comes.

Last year Infiniti nearly 200,000 vehicles so it was an ambitious target to begin even with four new and a revamp of the existing range due in the four years.

For the brand s new reaching the 500,000 sales in 2017 or 2020 is less than developing the brand which entrench Infiniti as an member of the club of premium brands. That is our mission.

mission may also include a new placed above the M. Currently, it s not what segment it would be though de Nysschen is adamant it won t be an executive sedan to rival the S-Class, BMW 7-Series or Audi A8.

segment is stagnating , he commented. No, we to produce a very emotional very progressive, perhaps provocative in design .

It will be as a niche model in terms of but, says de Nysschen, people would want it due to features and design .

Now, we re just thinking out here but the new Infiniti boss, in his letter explaining the brand s new strategy last year, about a new high-tech 550+HP flagship using a potent induction V6 .

Is there such an in Nissan s arsenal right You know the answer, and it lies the hood of the GT-R. Moreover, in 2012, Ghosn said the possibility of Infiniti using the as a base for a model of its own: If question is could we do that , I say yes . All technologies developed for Nissan are to Infiniti.

That s just guesswork (or wishful thinking), of the above statements really you thinking though, doesn t it?

INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr

Cuidado com os tempos verbais.[;)]

O considerou em 2009 acabar com a e deu carta branca ao vice-presidente da Andy Palmer, para o

Mas a verdade й que ele decidiu manter a e comeзou a delinear nova

E essa estratйgia serб inspirada na que a Audi efectuou, chegar ao nivel e imagem estб agora.

E isso maior distanciaзгo а Nissan, na estratйgia, seja no design, no desenvolvimento de produto.

A Audi conseguiu o seu espaзo. Apesar de partilhar muito com a VW, apenas no B e C temos grande promiscuidade.

Do A4 cima, й tudo plataformas/arquitecturas da marca. E mesmo o R8 e Q7 vгo buscar o desenvolvido a meias com outro de players como Lamborghini e

Se fosse para acabar com a a Infiniti nгo teria contratado um dos pelo crescimento da Audi nos e tambйm um dos arquitectos da estratйgia Johan de Nysschen.

O trabalho nгo serб diferente daquele que fez na Um plano a longo prazo (se nгo em erro, o plano colocado em prolonga-se atй 2025), que nгo trata na obtenзгo de resultados comerciais, mas na da marca assente em produto.

E tal como na Audi, se conseguimos a marca, mantivermos o foco na e criaзгo de produtos desejбveis, os comerciais aparecerгo.

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Q60 (o coupй) visto pela 1Є vez em

INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr
INFINITI Q50 3.5 V6 Hybrid 364PS Auto Automatic 7-speed 4dr

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