Magna ECar Systems A HybridElectric Success Story Xconomy

2 мая 2014 | Author: | Комментарии к записи Magna ECar Systems A HybridElectric Success Story Xconomy отключены
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Magna E-Car Systems: A Success Story

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In late March, the Center for Research (CAR) announced it had decided to cancel its 2012 of Plugging In (BPI) conference, one of the annual confabs dedicated to vehicles in the nation. The first of Plugging In conference was held in According to its website. the 2010 drew 700 attendees, was covered by a of media outlets including the New Times and CNET. and its keynote included the president of OnStar, a Senator, and top executives from and GM.

So, two short years later, happened?

The goal of BPI is to highlight the and opportunities of creating a viable vehicle] business model—a challenge continues to create problems for PEV start-ups and early products, the press release stated. CAR this challenge—and yes, opportunity—continuing, and is actively researching the However, many of the key stakeholders in BPI they wished to instead efforts on technology development. (And something that t have come as a surprise, )

But while others in the electric-vehicle may be struggling with creating a business model, auto Magna E-Car Systems a between Magna International, an company with American in Troy, MI, and the Stronach Group, a management company that out of Magna International is thriving. It held the grand opening for its facility, a manufacturing operation in Blanc, MI, that already 100 and is expected to grow.   We continue to an exciting market and the technology is says Kevin Pavlov, E-Car Systems CEO.


The 66,000-square-foot facility, a vacant the company began converting a and a half ago with the help of an Recovery and Reinvestment Act grant, produce components  for the Focus Electric, the Fisker and other global customers. Magna Systems now has 700 employees working at facilities in North America and two in making electric and hybrid parts for some of the world’s automakers.

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Business is good, Pavlov because the auto industry is compelled to find better in light of new emissions requirements and Average Fuel Economy standards. And despite ominous like CAR canceling its biggest conference and uncertainty over electric cars like the Volt will ever mass adoption, Pavlov consumers are also driving the of the hybrid-electric market, though not in you might immediately think.

For many years, Pavlov people didn t feel the to connect with their drivetrains. Then, starting in the consumers began to Next

Sarah Schmid is the editor of Detroit. You can reach her at 313-570-9823 or Follow @XconomyDET

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E-Car GD04B Electric Cars
E-Car GD04B Electric Cars
E-Car GD04B Electric Cars
E-Car GD04B Electric Cars

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