Tesla Launches Chinese Site As It Prepares To Sell Its Electric …

17 Июн 2014 | Author: | Комментарии к записи Tesla Launches Chinese Site As It Prepares To Sell Its Electric … отключены

Tesla Launches Chinese As It Prepares To Sell Its Electric In China

Update: AOL Says Its News Network Patch Is Not

Tesla Motors has launched its site. Tousule.cn, as it prepares to its electric cars, the Model S and X, in China (h/t TechNode ). The is currently taking pre-orders with a reservation fee of RMB 250,000, or USD $41,000 USD. The company to start delivering the Model S in the quarter of 2014.

The site follows the opening of Motors showroom in Beijing month. At that time, the Daily reported that the S will cost between and $200,000, due to the steep taxes China levies on imports. In the each Model S is priced $71,000 to $120,000 depending on its while in Europe that is $98,000 to $162,000.

Tesla started taking pre-orders for the S in August at its showroom and it already had a Web presence in the form of its Tesla page on microblogging platform Weibo. The personal Weibo of Tesla China general Kingston Chang has also a key information outlet. Chang at Bentley China before Tesla Motors in March.

The site s domain name is on the Chinese pronunciation of Tesla. The Tesla.cn was registered in 2006 by a based in Guangzhou that it was using the URL to support its own research, though the site is currently

Tousule.cn says the company offer incentives to attract buyers despite the steep they have to pay for Tesla As in the U.S. Tesla will try to a niche segment of affluent, adopters.

Its Beijing showroom is in Parkview Green. an upscale center that was also the mixed-use commercial building in to be certified LEED platinum, it a neat fit for Tesla s marketing

In China, Tesla s potential points include the safety of its vehicles. Mainland China s cities Shanghai and Beijing suffer from poor air which will help Tesla s cars stand out other high-end auto like BMW, Mercedes-Benz and

But Tesla still faces significant challenges. For one thing, it to build a charging infrastructure China. It also competes Chinese manufacturers, like BYD and that have received from the government to make vehicles.

CEO Elon Musk has he is realistic about the challenges of China. In the company s May 2013 call. Musk described the as the wild card of its international strategy.


One in four reservations for Tesla s vehicles currently come outside the U.S.

I think we see probably at least 10,000 a year from demand in and then at least 5,000 in Musk said. But I mean, could be, obviously, a much number and China is kind of a card here.

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