Car Review 2014 Kia Soul

10 Апр 2014 | Author: | Комментарии к записи Car Review 2014 Kia Soul отключены
KIA Soul Electric Cars

Cold, rainy and dreary like a reasonable weather for October in the mid-western United at least by my experiences. I landed in prepared for the weather and ready to the latest in Kia s product refreshes for the year.

Kia had invited us to the product of the latest version of the trendy Kia Why Minneapolis? Kia wanted to highlight the edge of the new Soul against the of the Totally Transformed city.

in the fall is a great testing for a new car.

It s been an amazing few for Kia. In 2008, the company had a share of 1.9%, selling 270,000 vehicles that They were virtually in the top 20 markets in the US, with no signature or trucks to raise them the pack.

Things were bad; dramatic needed to be done to the company from an also-ran to a force in the market.


The original was launched as a 2010 (2009 in model, aimed at filling a gap in Kia s line that appealed to aspiring drivers. Competing with other boxy like the Scion xB and the Nissan the Soul etched out a respectable

But the real story of the Soul with Michael Sprague, Vice President of Marketing and approving the now-viral Hamster campaign. The edgy feel and music of the ad spots appealed to the market Kia was courting in a way the competition seemed to match.

Propelled by the successful marketing and popular models such as the Kia has increased sales by 250% 2008. The Soul was huge on Kia s line.

Aimed at a tech-savvy C (C for Connected), the Soul aims to with an optional Android-based system with an 8-inch touchscreen and a 10-speaker, 350-watt audio system by Harman. The pulsating LED-ringed door grills are present as well. In my the controls were easy to and the nav s display was sharp and modern.

Two different engines are offered for a 1.6-liter 4-cylinder motor 130 horsepower and 24/30 MPG city/highway, and a 4-cylinder with 164 horsepower at MPG. This year s offer 5% and 9% more torque, over the outgoing model.

asked why the need for two engines, Kia that it allowed them to the car at a variety of price points a engine wouldn t have

The model lineup remains the The base model starts at the + at $18,000, and the top of the line ! at $20,300. An model will be announced in

THE DRIVE

KIA Soul Electric Cars

The weather didn t For most of the 250 miles we put on the Soul the test drive it rained, to the chagrin of the Kia representatives. They t need to worry; things off without a hitch.

The first of the interior of the new Soul is quality. materials and soft-touch surfaces the car a look and feel that its entry level price. are the utilitarian plastics and budget to the cockpit, and that s a definite

The ride quality is much than previous models. Kia has in larger suspension bushings and steel for the frame, resulting in a and well-balanced ride. We spent a four hours driving the with little fatigue; a change.

The weather was challenging: rainy and with terrible visibility. was an excellent chance to try the car in real-world conditions. After all, not drives in sunny southern

Despite the less than conditions, the Soul was refined and the entire day.

The only I had about the vehicle was the buzzy of the engine when pushed. The was acceptable for a small 4-cylinder but the exhaust note highlighted how the engine was working when the pedal.

Overall, the 2014 left an impression. Kia is investing in future by improving their products, and the Soul is a perfect It s a refinement of an existing product in than a superficial manner.

Check out the new Totally Transformed ad for the Kia below:

KIA Soul Electric Cars
KIA Soul Electric Cars
KIA Soul Electric Cars
KIA Soul Electric Cars
KIA Soul Electric Cars

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