Classic Cars Plymouth Fury III (1965 1968)

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Classic Cars: Plymouth Fury III (1965 1968)

Plymouth Fury is an automobile made by the Plymouth division of the automaker Chrysler Corporation . It was introduced in 1956 as a Halo model for a marketing drive by Chrysler to promote its brand name. With its launch in 1956, the production of Plymouth Fury lasted for around 22 years over six generations. Plymouth s success story owed a great deal to the Fury s popularity. Over six generations of its production, lots of varieties of Fury appeared and carried the brand name of Plymouth.

The Fury was one of the best-loved police cars of all time until the 1990s when GM and Ford took over.

In its first generation (1956-1959), Fury was initially launched as an off-white, hardtop coupe. It had a typical 1950s styling and design with sharply peaked tail fins and a Cadillac-like logo. Fury had a significant character change in 1960 with the beginning of its second generation (1960-1964). In Fury s third generation (1965-1968), they introduced a luxury edition Plymouth VIP with automatic transmission, air conditioning, power windows, and power seats. Fourth generation (1969-1973) debuted the “Fuselage” styling.

Fifth generation (1973-1974) marked the end of the full-size fury. In its Sixth generation (1975- 1978), Fury was produced as mid-sized cars. Full sized Fury where then known as Gran Fury which was later extended till 1989.

1958 Plymouth Fury 1st Generation 1962 Plymouth Fury 2nd Generation 1968 Plymouth Fury 3rd Generation 1969 Plymouth Fury 4th Generation 1973 Plymouth Fury 5th Generation 1978 Plymouth Fury 6th Generation

The third generation of Plymouth Fury was from 1965 to 1968. Plymouth introduced three distinct models based on numerical nomenclatures: Fury I, Fury II and Fury III. Fury luxury version named VIP joined the Fury sport family. Full-size cars of 1964  like Savoy, Belveder and Sport Fury were used as the basis for this 1965 midsize versions.

In 1965, Fury became a C (full size) body with five different engine options: the 225 slant six, 318, 383 (with 2 and 4 barrel), and the 426 Wedge. Plymouth also introduced vertically stacked grills with round headlamps for this model. It had a 119 wheelbase with 121 for the wagons, an inch more than before.

The 426 Street Wedge was introduced, rated at 385 hp but finally street-legal.

For the 1966 model, the fine mesh grill of 1965 model was replaced by horizontal bars with split grille effect. Similarly, the taillights were moved to the upper edge, set within stamped panels. In the Sports Fury and Fury III versions, the panel was filled with aluminum materials unlike normal color for lower versions. Sports Fury also featured an automatic transmission lever with reverse lockout. Other notable additions were an optional telescopic tilt steering- wheel, four passenger seat belts with front shoulder belts along with thin shell bucket seats.

An impressive, safety feature is the mounting of door handles on the front edge of the armrest to prevent accidental opening of the door.

1966 Plymouth Fury VIP

The VIP model introduced by Plymouth in 1965 was a four-door hardtop with a comprehensive, luxury package with a lot of interior refinement and new features like fluted aluminum taillight panels, rubber bumper strips and special colors and medallions. On the interior, it had a luxurious, deep pile carpet and special tufted block pleated upholstery on seats featuring fold-down armrests. However, the VIP had to be dropped in 1969 because of poor sales.

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This period saw the introduction of emergency four-way flashers and fender-tip, external turn signal indicators.


In 1967, Plymouth made a remodeling, making the Fury larger and used the size factor for their marketing. Some features like the stacked headlights and quartered grille styling from previous versions were retained, but it shared no body panels with the past two years. Engine varieties for the 1967 model were 225 slant six, new non-poly 318, 4 barrel Super Commando 383, 2 barrel 383 Commando.

The styling changes were seen in the new roof lines. Pillared sedans came with the original 1965 roof while hardtops received a clever redesign. The old veed formal, hardtop style used on the coupes was replaced by a conventional, rear pillar. The four-door hardtops had a semi-private, formal, rear window to enhance the elegance in its look.

Also, the rear fender is posed stylishly just before the rear roof pillar and sloped elegantly toward the taillights. New Fury III could be equipped with such utilities like an Eight Track Stereo with four speakers, rear window defogger, front disc brakes, Tilt-a-Scope steering wheel, and headrests.

The 1968 model had a horizontally split grille unlike the previous version. It gained a new, rear end view. A new, separate dip in the body line beneath the rear quarter window is another notable change. Fury III got an all new, body style named the “Fast-top” as a two-door hardtop. Same engine varieties were used with 3 speed manual, four speed manual, and 3 speed Torqueflite automatic transmissions.

A new feature option along with VIP, Fury I, Fury II and Fury III was suburban. The various body styles offered were 2 door Fast Top, 2 door hardtop and sedan, four-door hardtop and sedan, convertible, and wagon.

The third generation phase 1965-1968  was a fascinating period for Plymouth producing Furys so appealing and stylish. The role of Plymouth and Fury in corporate planning diminished throughout the Seventies. However, the big Plymouths of 1965-1968 offered the buyer a wide range of options and excellent performance along with eye catching looks as well. Historically, they deserve to be called The Fabulous Furys.

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