A behindthewheel look at Scion’s micro car the iQ Digital Trends

21 Мар 2014 | Author: | Комментарии к записи A behindthewheel look at Scion’s micro car the iQ Digital Trends отключены
Scion Electric Cars

A behind-the-wheel look at Scion’s car, the iQ

Toyota is the world’s auto manufacturer, and part of the for that is the wide variety of the company makes. The Camry is the best-selling cars in the world, but the truck sells well, is a dominant force in luxury and the Prius is the world’s best-selling But dominance in a field comes innovation and expansion, and Toyota that well.

One example of is Scion.

As a brand, Scion only in North America — the cars are sold worldwide, but the Toyota logo. But Scion has its market in the States and beyond. to Scion, it has the youngest average age of of any manufacturer in North America.

And the has seized that honor by cars that are unique and The average young person for a new car is looking for something that sense to their lives. means good gas mileage, an look and something that is fun to

And that is where the Scion iQ in.

Rise of the planet of the micro

Once, not long ago, the landscape was dominated by wild that roamed the concrete They majestically rolled the highways, casting a large on the economy car, and could be spending long periods of grazing at local gas stations. And and grazing.

But those days are The monumental Hummers, and equally gas-guzzling beasts, are all fading extinction to be replaced on the automotive scale by smaller, and more vehicles, better suited for in increasingly crowded urban While it might have convenient to throw in a family of 19 an H2 that could be seen space, the pounding it gave wallet at the gas pump as well as the of parking anywhere in a city problems for everyone.

Chalk it up to the recession, or possibly the natural progression of our civilization, but cars with better are the trend these days. and Japanese manufacturers have this for quite some but we like things big in America, so the has been slower. Yet, we are in 2011, and of the top 20 best-selling automobiles in this year, not a single SUV is on the (with the arguable exception of the CRV, which is technically a station wagon).

Trucks have their place, but the of the automobiles being sold are and more fuel efficient.

And of all the new being introduced, few have the of the public quite as much as the car (aka mini-subcompacts), best by Smart USA’s Smartcar. haven’t begun to rival sales, and they don’t the same fascination as electric- or cars, but they are new and interesting, and the attention of almost everyone who one.

Meet the iQ

Scion s into the microcar field, the iQ, is not a new but it is new to North America. Debuting two ago in Europe and Japan (and of Asia), the iQ has already won a handful of including the prestigious Japanese Car of the for 2008. Designed in France, the iQ is considered the world’s smallest car. Known as the Toyota iQ in parts of the world, it will its North American debut as the iQ, beginning on the west coast on 1. On January 1, it will be released in the and southern states, then hit the coast on February 1. By March 1, the iQ be available across all of America and

The car would likely have available in North America but the Japanese natural disasters left their mark.

The name “iQ” stands for a of things depending on who you ask. “individuality” and “intelligence” are all cited by while the Q stands for “quality.” But of what the letters stand they are geared for a younger It is no coincidence that the I is lowercased, quickly brings to mind the of i-related products, most (although not exclusively) from Scion is marketing this car for drivers with an urban who are looking for something new, fun to and reasonably priced—the iQ will for $15,265.

Under the hood

The car is just 10 feet long. to the industry average of 14 feet, the iQ is smaller, but not quite as small as the Fortwo s 8-feet-10-inch frame. The size does give the car a which can be folded down for but more than that, it increases the stability of the iQ. When in the it really does feel spacious.

The iQ isn t big, and the backseat is fairly cramped, but no more most coupes.

If you have driven a Smart car, you know they are not made for travel.  The weight and size of the doesn’t make for the safest of although it can be exhilarating when a flies past you and the wind pushes your car straight off the The larger size of the iQ helps that a bit, but it is still as an urban vehicle.

The iQ touts a 37 mpg fuel economy and a 8.5-gallon which gives it the best gas of any fully gas-powered car in production, and better efficiency than 75 of all hybrid cars on the road.  The wheelbase combined with the makes it one of the most maneuverable as

And while the old argument states the smaller the car, the more it is to lead to serious injuries in the of an accident, the iQ packs an astounding — and — 11 airbags.

You won’t find too many to top speed or 0-to-60 times, but the 1.3-liter, 4-cylinder dual-overhead cam is enough to make for a comfortable at moderate speeds.

The interior is surprisingly spacious in the front and while the back is a bit cramped as you expect, four adults fit.  Part of that is due to a of automotive innovations that boil down to moving parts around.  For example, the air and system, which is typically forward of the passenger seat in automobiles, is located behind the console.

That gives the an elongated look, but it also the passenger more leg room.

it out for a spin

Scion flew us to Los Angeles to test out the new iQ in action. We had the specs, and before we got in the cars, we the pros (and cons), but of that would mean a if the car drove poorly.

In short, the iQ is a car — for certain people. The iQ is specifically for urban driving, and this is it excels. For people who constantly for parking in crowded metropolitans, the iQ is a design.

It is maneuverable and small to fit into most spots, and cities are even beginning to micro-subcompact-only parking spots.

The radius is flat out remarkable, and it like the car could almost on a single wheel — not quite, but it like it. Scion is claiming the iQ has the tightest turning radius of any car in the The company is still testing before officially slapping the on the advertisements, but regardless of the official the turning radius is incredible.

The car fast, but it is fast enough for urban environments, and people in like New York, LA and San Francisco, or with congested roads and parking may quickly fall in with the concept.

As for the look, it is what it is. Some find it fun and sporty, others dislike it immediately. Scion is to that though, and the same is of the Scion xB, which people loved or loathed. The iQ is a bit more than the xB though, and it isn’t a bad car.

It also drew a amount of attention from onlookers as we drove down Coast Highway.

Scion Electric Cars

Where the iQ is at speeds. It manages to keep a good pace, and although a time of close to 10 seconds exactly Earth-shattering, it is sufficient. It feels like it isn’t to be driven like that — and it

The engine strains to reach 80, the electronic steering is a bit twitchy. It can be nerve-racking to take curves at any velocity, but it is still a massive over the Smart Fortwo’s “Oh oh God, we are all going to die” experience.

Once you leave an setting where moderate and maneuverability are king, the car feels it is out of its element a bit. It is a serviceable car, but not one that you should if cross-country treks are your But that isn’t what car is made for — it is about fun and style.

the car of the future

The Scion iQ is a car geared younger drivers who want a and affordable car. Once criteria are met, the next is style, and that is where the iQ to make its mark. Scion has a remarkable job of building communities out of its

Fans of the brand react to the styling, and embrace the differences their rides and the average car on the Whether you love them or them, when you see a Scion down the road, it is recognizable as a

With the iQ, Scion is once banking on the style to push the When a potential buy goes to the they will be greeted a single price of $15,265. may try to play with this, but is pushing for a single, no-haggle option. And once buyers are set on the they simply choose the

There is only one model of the iQ, but are customizable upgrades available, and is counting on buyers to delve these in order to personalize cars: things like new and running lights will be a add-ons.

Scion plans on the number of models at each so it may be that you will sit down your dealer and choose options you want, then for the car to be delivered. The delays may annoy the crowd, but it could also to the feeling of individuality and personalization. car is made specifically for you, will give it an intangible of personal connection.

The design is quirky, but it is also original and You can’t help but be at least when you see an iQ drive by, and for someone for a new car that wants a touch of the iQ could be a massive success.


Times have changed. The gearheads that roamed the have been nearly to extinction by the fearsome predator as high gas prices, as well as the of the environmentally responsible mentality. The cars are still around, but once they were the car of now they are more of a rarity.

In place, the newer generation of have begun to think sensibly about what drive. Words like and “eco-friendly” have become buzz words when an automobile, and Scion has been to realize that.

For $15K, there are plenty of that will operate well on the highways as the cities, and could be a problem for the iQ. Cars the Ford Fiesta, Suzuki SX4 as as the hybrid Yaris all occupy the pricing tier as the iQ. It is undeniably fun in the with good handling and horsepower to get you where you need to go, but you immediately be somewhat limited in its

That isn’t to say that the iQ manage on the highway—it will, but for the it is a tradeoff.

Where the iQ really is the design. Sure, it hits an 37 mpg, and it is incredibly eco-friendly in simply because of its size and small carbon footprint, but it be the styling that wins over. Or not.

The Scion iQ is a car that will quickly a small-but-loyal cult following. the car is released nationwide by 2012, it become the hot new car of the year. It isn’t for but it has enough that those it to will likely approach it, it and promote it with a passion.

Scion Electric Cars
Scion Electric Cars
Scion Electric Cars
Scion Electric Cars
Scion Electric Cars
Scion Electric Cars

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