Adwatch The Volvo V60 Plugin Hybrid Batteries Not Included SkiddMark

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VOLVO V60 Plug-In Hybrid

Adwatch: The Volvo V60 Plug-in Hybrid Batteries Not Included

Our time spent recently with Volvo s V60 T6 Polestar got me thinking is there a better all-round model in Volvo s range? The T6 Polestar ticks plenty of boxes, but after driving around in a diesel for the past 4-years the T6 s mid-20s fuel consumption came as something of a shock.

The five-cylinder 2.4-litre D5 is more frugal (45.6mpg vs 28.5mpg) . but it s more than 1.5 seconds slower to 60mph. Couldn t Volvo provide it with a bit more oomph without losing any of its miserly thirst?

That s when I remembered the new V60 Plug-in Hybrid, due to go on sale in November 2012 and make its inaugural appearance at next month s Goodwood Festival of Speed.

Volvo s V60 Plug-in Hybrid is to all intents and purposes a five-cylinder 212bhp D5 with a 68bhp electric motor strapped to the rear axle. Well, perhaps it s a little more complex than that, but the end result is 280bhp and 660Nm (488 lb-ft) compared to the T6 s 300bhp and 440Nm (325 lb-ft) . Now that s much more like it.

It will be the first Volvo with the D6 badge . which the company says is because the combined performance of the five-cylinder turbo diesel and electric motor puts the car firmly within the same horsepower range as the petrol powered T6. The D6 improves upon the D5 s performance with 0 to 60mph now despatched in 6.0 seconds . just one tenth of a second behind the petrol T6.

Fuel economy is better, but just how much better is difficult to say. Volvo have not as yet provided comparative fuel consumption figures (in the conventional Urban, Extra-urban and Combined formats), instead they tell us the D6 is capable of 123.8mpg . Yes, let me say that again 123.8mpg (see, it wasn t a typo), whilst producing just 49g/km of CO₂ . In HYBRID mode, which allows both power sources to work together for maximum efficiency, the D6 has a potential range of 621 miles.

Such otherworldly fuel consumption is only available in Hybrid mode, so we d like to know what it would achieve in normal road use, but hey, a car which covers the 0-60mph sprint in 6.0 seconds whilst offering the possibility of 120+mpg certainly gets my attention.

Volvo have talked about an indicative price of £45,000 and £50,000 in the UK, which puts it close to £10,000 above the standard T6, but the first batch of 1,000 cars will be offered with the Pure Limited specification, which includes the highest SE Lux trim level and just one colour – Electric Silver.

VOLVO V60 Plug-In Hybrid

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With three driving modes PURE, HYBRID, and POWER, all-wheel drive, two-stage braking system with energy recovery, a start/stop system and an efficient 6-speed automatic transmission, the new D6 will be a technofest s delight, so I was keen to take a look at how Volvo planned on marketing its new Plug-in Hybrid.

Unboxing is a popular term in Tech industry marketing, where the ceremonial unwrapping of a new computer, gadget or latest consumer device from its packaging is filmed in intricate detail. Sounds a bit (Johnny no-mates) sad doesn t it? Well this is the first time I ve never seen it applied to a car and in a strange way it kind of works.

The V60 Plug-in Hybrid is placed, as you can imagine, in a giant box and then unwrapped. Volvo then featured the unboxing (and trying out the new gadget) into a series of five videos . three of which have been turned into video adverts as you can see below:

Sponsored Video: Volvo V60 Plug-In Hybrid: Unboxing Episode 1 [ please click to open]

VOLVO V60 Plug-In Hybrid
VOLVO V60 Plug-In Hybrid
VOLVO V60 Plug-In Hybrid
VOLVO V60 Plug-In Hybrid
VOLVO V60 Plug-In Hybrid
VOLVO V60 Plug-In Hybrid

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